Builtdesign recognized a substantial gap between architects and consumers in the architectural landscape. Architects grappled with challenges like finding meaningful projects and showcasing their skills, while consumers found the process of hiring architects intimidating and disjointed. A need arose for a platform that seamlessly connected both parties, fostering collaboration and creativity.

Omnyk faced a significant challenge in addressing the alarming global issue of cardiovascular diseases (CVDs), which account for approximately 31% of total deaths worldwide. In India alone, the situation was dire, with 2.7 million deaths in 2016, a number projected to rise substantially by 2030. The critical need to counter this menace, especially for the younger generation, prompted Omnyk to focus on reducing the high 30-day readmission rate of around 20%. Effective management during this phase was crucial, as it was estimated that timely care could save the lives of approximately 8% of patients facing this critical period.

Finwallet, an online mutual finance firm specializing in helping individuals save and invest, faced a challenge in establishing a distinctive brand identity that resonated with their financial expertise. The absence of a compelling logo and cohesive branding hindered their ability to stand out in a competitive financial landscape.